Elín Hall — Iceland Airwaves 2024 Campaign

Iceland Airwaves 2024 marked the beginning of Elín Hall’s international campaign. Her full-band Art Museum showcase introduced new English-language material to an audience of international press and industry, with support from Iceland Music, Iceland Airwaves and the wider Icelandic music community.

The performance drew a packed room and was covered by PAPER, American Songwriter, Paste, Reykjavík Grapevine and Loud & Quiet. Paste named Elín one of the 10 Best Acts We Saw at Iceland Airwaves, highlighting “Wolf Boy” and “America” – neither of which were released at the time.

The press campaign continued beyond the festival, including an in-depth interview with The Line of Best Fit in December and a dedicated feature in The Big Issue in January 2025, as Elín began the transition toward an international career.

Coverage

• PAPER— Iceland Airwaves 2024: Fiery Music in the Land of Ice

• American Songwriter — Iceland Airwaves 2024 Showcases a Festival That’s Still on Fire 25 Years Later, and a Nation Set on Building Its Music Industry From the Inside Out

• Paste — The 10 Best Acts We Saw at Iceland Airwaves

• The Reykjavík Grapevine — Iryna’s Friday Night Iceland Airwaves Diary: Welcome To Finland

• Loud & Quiet — Iceland Airwaves 2024, and the success of a country bothering to invest in its musicians

• The Line of Best Fit – Elín Hall is loud and clear

• The Big Issue — Rising Icelandic star Elín Hall on how her homeland is leading the way in music